Atomic Content Management

Keeping up with the content needs of today’s omnichannel digital ecosystem is hard! 

You need to deliver and constantly update content across a range of owned and third-party platforms. Often, this content is repurposed, reused, and restructured based on where it is being published. Manually managing all of this is time-consuming, costly, and inefficient. 

With Content as a Service (CaaS) Altudo provides a mix of information architecture and technology solution to address these challenges. CaaS’s information architecture breaks content down into bite-sized atoms, molecules, and organisms, which can be assembled and reassembled like Lego blocks to build webpages. CaaS’s technology element provides the technical capabilities to support this information architecture, and manage content workflows.

Together, these two help you deliver content at scale, with the right content strategy, ultimately ensuring that the right message goes to the right customer, at the right time, across the right channel.