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Digital Analytics

Self service omnichannel marketing KPI dashboard

As a marketer, how often do you find yourself struggling to fetch out reports from platforms like Google Analytics, Marketing Automation Platforms, CRMs etc.?

Marketers spend way too much time in unifying these reports and then drilling it down back to gain granular insights.

Omnichannel marketing analytics

What is Altudo’s Omnichannel Dashboard?

We created a single dashboard which offers consolidated view of KPIs across multiple marketing channels like your website, email campaigns, paid ads, social media. The dashboard leverages integration with leading Marketing Automation Platforms, CRMs, CMSs, ABM Platforms to fetch actionable insights for marketers.

Fully customizable Omnichannel Dashboard templates to visualize your marketing efforts

Omnichannel marketing analytics Dashboard

Challenges Marketer’s face

 Time analyzing
Colossal waste of time analyzing multiple reports
Actionable insights
Lack of actionable insights
Scattered Customer Analytics Data
Scattered Customer Analytics Data across channels

What’s Inside Altudo's Omnichannel Marketing Analytics Dashboard

Content Performance
1

Content Performance

Know what content is performing well on your website, gather actionable insights from metrics like average time on page, bounce rates etc.
Conversion Report
2

Conversion Report

Gain a consolidated view of goal conversions across channels be it CTA on a webpage, email or your social channels. Drill them down to granular level with a single click.
Email performance
3

Email performance

Know how your marketing emails are performing –Single view of all leading KPIs like Delivery Rates, Open Rates, CTRs, and Unsubscribe Rates etc.
Social Media Performance
4

Social Media Performance

Measure your organic and paid performance of all your social media channels at a single place. Know monthly follower, reach and engagement trends in visual graphs.

Omnichannel Marketing Analytics Outcomes

Consistent Data
Consistent Data
Creates consistent data between regional teams by defining same meta-data for all common metrics
Faster Reports
Faster Reports
Enables fast reporting, analysis and planning
Martech Orchestration
Orchestrates martech to create a unified view of your marketing initiatives
Reduced Data Latency
Reduced Data Latency
Automates reporting to reduce latency in data availability to almost zero
Reports On-the-go
Reports On-the-go
Access reports on-the-go through web or mobile app.

Publications
& Thought Leadership

Workshop
Omnichannel Marketing Analytics Fundamentals
Leverage your valuable customers' data from all touchpoints to curate seamless customer experience. Make sense of the overwhelming data and differentiate how customers engage across channels.
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EBOOK
3 Essentials to Create an Omnichannel Experience
Here is an ebook that talks about the importance of embracing the power of digital for CPGs to enhance customer's digital experiences, using the right tips and tricks to help you stay on top of market demand.
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Publication
Omnichannel data analytics for manufacturing marketers
In this digital age where customer expectations are evolving at a fast pace, manufacturing marketers have to offer a seamless experience to their customers.
Omnichannel data analytics for manufacturing marketers image