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About the Webinar

We live in an experience economy where customer experience (CX) needs to be orchestrated through calculated marketing efforts. As the experience economy grows with consumers' digital evolution, healthcare providers, as well as payers, are increasingly being compared to the new-age consumer product like experiences like Amazon and Uber.

With the impact of the COVID-19 crisis, it has become imperative for healthcare providers & payers to adopt CX transformation to not only exceed consumer expectations but also improve the experience, optimize engagement & drive loyalty.

Watch our webinar as we dig deeper into the mindset of the new digital customer, and how the shift from a volume to a value-based system and the growing importance of personalization driven CX are shaping the healthcare industry.

Here's what we have covered in the webinar:

  • Healthcare marketing, winning strategies for a post COVID world
  • Designing an agile and innovative user experience
  • Personalization strategy to optimize CX & engagement
  • Consumer journey and driving consumers to the next logical outcomes

What's More

To all our webinar attendees, we are offering a no-obligation virtual Customer Experience workshop conducted by our CX & Digital Strategy experts. They will discuss:

  • Digital Insights on your brand and healthcare industry
  • Impact of COVID on CX and consumer behavior trends
  • Customer Journeys and the new engagement metrics
  • Personalization strategy to optimize CX & engagement

Panelists

Daniel Royer, Digital Experience Director at SelectHealth

Daniel Royer

Digital Experience Director at SelectHealth

Daniel is a seasoned marketing and customer experience leader, passionate about using consumer-centric methods to drive digital growth and engagement. With a focus on blending offline channels with simple, yet delightful digital experiences, Daniel has developed a proven track record of building strategies and tools that recruit and retain customers for some of the most innovative companies in the U.S.
Akhil Mittal Altudo

Akhil Mittal

Senior Vice President - Sales & Marketing

Akhil is a CX and Marketing Technology enthusiast with experience in Marketing, Digital, Analytics, Security, Cloud, and Mobility. He is passionate about numbers, technology, ideas, and historical insights. Akhil has supported clients across continents and industries, helping drive positive business impact. His belief: “Business KPIs should drive technology decisions, not the other way around. Successful tech choices start with clear business goals."

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